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Business and Leadership: Simon Sinek and Seth Godin.

Posted on 02/13/2013.

Simon Sinek inspiring talk about ‘the why of businesses’ is really worth your time. He talks about leadership, inspiration, and the circle of why, how & what. Simon explains businesses traditionally work from the what to the how and the why. They start with the features and specifications of products and services. “Our product works...

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Barbara Ehrenreich: the darker side of positive thinking

Posted on 05/28/2012.

What is wrong with the mandatory optimism in the workplace? About George W. Bush as a cheerleader and the perilousness of positive thinking. An advocacy for realism.  

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Perspective is Everything by Rory Sutherland

Posted on 05/23/2012.

Another great TED talk by Rory Sutherland. Things are not what they are, they are what we think they are and what we compare them to. It’s about the psychological value.

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5 Principles of Word of Mouth Marketing

Posted on 11/20/2011.

 

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Elizabeth Gilbert on nurturing creativity

Posted on 06/06/2011.

Another great TED talk : Elizabeth Gilbert on nurturing creativity (2009) She rants about the impossible things expected from artists and geniuses. An she re-activates the idea that, instead of the creative person “being” a genius, he “has” a genius. Really funny talk.